Thank You Greater Clark

@MrBrettClark 0 Comments

Thank you Greater Clark for allowing me to serve you, your students, your educators, your staff, your families, and your community for the past four and a half years. It has truly been one of the greatest joys of my life. However, July 21 2017, will be my last day. Before I get into what I'm doing next, let me first try to capture what this opportunity has meant to me and my family, and to say as many thank yous as I can come up with.

When I came to Greater Clark to serve as the director of technology I had no administrator experience. I had spent 9 years in the classroom as a secondary math teacher and 18 short months as an eLearning coach. I knew just barely more than nothing about running an IT department and how infrastructure needed to be set up and maintained. I just had a passion for leveraging technology for learning and transforming teaching. Greater Clark took a risk in hiring this 32 year old kid and my family was forever changed.

Over the past 4.5 years I have seen our district embrace change. I'm incredibly proud of the 1:1 initiative we rolled out with chromebooks my first 6 months on the job. I remember that almost everyone I spoke with was convinced we were going with iPads but I saw the potential in chromebooks to bring equity and access to 8,000 students. Where we could only afford iPads for about 3,000 students at most. At the time we rolled out the chromebooks we were somewhere in the top 10 in chromebook rollouts in the nation. Actually, this showed up in my TimeHop today. It was day one of our first ever chromebook rollout day. We rolled out 6,000+ chromebooks and saw 15,000 people (students and guardians) in 3 days.


I'm proud of the four amazing eLearning Coaches I worked with on countless projects. In no certain order, Katie, JT, Melissa, and Jessica are four of the most amazing educators I've ever had the privilege to work with. I remember just about everything from my interviews with Katie, JT, and Melissa. Jessica joined our team after JT was promoted into an assistant principal role. With each one of them it was within the first few minutes of their interviews that I knew I had to have them on the team. I can honestly say there was never a moment when I regretted having any of them on the team. There are too many stories to tell in this space. Just know I'm a better person because of these people. 

I think about partnerships with different companies that helped us put in the right equipment in our classrooms, the ceilings, and in our data closets. Empower Learning, Matrix, and RTI, just to name a few. The progress we made in our WiFi and overall speed of our internet connection. Honestly, when I think about the age of the equipment when I first started to what we have now...

As all of you know, it's not about the equipment, it's about the people and Greater Clark has some tremendous people. I was telling somebody the other day that the things I'm most proud of, I had very little to do with. I just said asked questions, said yes, and tried to support the people closest to the students the best way that I could. 

The teachers at Greater Clark are some of the most caring and passionate educators I know. I love seeing what they did with what we put in their hands. Seriously, most the ideas the eLearning Coaches and I presented were nothing compared to where classroom teachers took them. It didn't matter if you were walking into 5th grade classrooms at Wilson, ELA classrooms at River Valley, the Media Center at New Washington, or hanging with the Chrome Ninjas at JJ, you were going to see classrooms that empower students. Thank you teachers for letting me into your classrooms. Thank you for giving me the chance to serve you and your students. Thank you for sharing your genius with me.

I have worked as a classroom teacher and served in central office. However, I've never been a principal and for that I am thankful. I'm not sure how they do what they do and stay sane. I watched as our principals navigate supporting teachers, implementing initiatives we came up with at central office, work with their families, and run the business side of their schools.  Not to mention the 2,325 weekly meetings they go to. Thank you principals for allowing me to work side-by-side with you. I learned so much from each of you about how to lead. 

Now to my central office friends. It was an honor to serve as a district administrator with all of you. Balancing out the vision we had for the district with the needs of individual schools and situations is no joke. You try to do what's best for all while honoring what's best for each individual. You have people that are grateful for the work you do but also have to address the concerns of the many. Most of the time those upset have valid points but you always remind yourself that none of us are as important as all of us. Thank you for allowing me to grow in this position. For the grace you gave me when I messed up and for all of the support. 

I can't go on without thanking the classified staff in our district. When most people think of school employees they think of teachers, counselors, and principals first and they might think of bus drivers, custodians, and cafeteria works. However, about half of our staff is made up of classified employees. They are the unsung heros of our schools. In many ways they are the ones that make all of this work. Thank you for all of your hard work. Even though it's not always talked about, I promise it doesn't go unnoticed. 

In that group of classified employees is the team that I was honored to lead. Our IT team is just amazing and I will miss working with them on a daily basis. When asked about how we prioritize the massive work on our plate they all can tell you the same answer. Our number one goal is to make sure technology failure doesn't get in the way of learning. When looking at the needs in our buildings the ones that are currently impacting instruction are the ones that we take care of first. Thank you for showing me how much you care about our kids. Thank you for taking me in and helping me learn about infrastructure of a school. Thank you for never holding the fact that I am not qualified to do your jobs against me. Thank you for making leading look easy. It's easy to lead a group of people that always want to do what's best and that are all working together as a team. 

Thank you for the eLearning Conferences (and all of you who presented and served at those conferences), the YouTube Videos, the Digital Citizenship Certification. Thank you for being there for my family when Ruth was sick. Thank you for all of the learning, the laughs, the challenges, the successes, and the failures. Thank you Greater Clark for the memories. 


I'm sure I missed some things. How can you capture the greatest job you've ever had in a blog post?

Now I know what you're thinking, if you made it this far. If this job is so great then why are you leaving and where are you going? Simply put, it's the right time and this is the right opportunity. 

I'm happy to announce that I am joining the team at Riverside Technologies Inc (RTI). We are a technology solutions company. I'm excited to partner with schools and businesses to provide the right technology solutions, provide great support, and professional development. I left the classroom because I was interested in the opportunity to lead teachers. I left my role as an eLearning Coach and became the Director of Technology because I wanted to lead a district. Now I'm leaving that role for this one because it will give me an opportunity to work with multiple school districts, to branch out into the private sector, and to grow as a leader. 

I'll still be blogging, I'll still be working with schools, and I'll still be dreaming about how we can work together to unleash learning. 

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Maybe You're Looking At It Wrong

@MrBrettClark 0 Comments


I made a purchase the other day and I'm pretty excited about it. Before I tell you what it is, I must first tell you about the person who inspired me to buy it. Her name is Grace Hopper and if you've never heard of her, then you're not alone. Up until last week, I don't remember ever hearing about her either. 

Allison McCann said this about her in her post, The Queen of Code:
"As a rear admiral in the U.S. Navy, Hopper worked on the first computer, the Harvard Mark 1. And she headed the team that created the first compiler, which led to the creation of COBOL, a programming language that by the year 2000 accounted for 70 percent of all actively used code. Passing away in 1992, she left behind an inimitable legacy as a brilliant programmer and pioneering woman in male-dominated fields." 
There is also a great mini-documentary directed by comedian of Community fame, Gillian Jacobs.

I was so impressed with her story and at one point the documentary it talks about a backwards clock she had in her office. The clock would really confuse people and they would ask her why she kept it in her office. She would say that there is absolutely no reason it has to go one way.



As soon as I heard that I knew I had to have one for my office.  When I opened it up, it wasn't long before I was explaining its significance to a coworker in my office. This new reminder to me and those who see it that we don't have to do it just one way. What works for one doesn't work for all.

I was recently in a conversation about best practices and the direction of schools. Upon hearing somebody tear down another school because they "weren't following best practices". I asked the person if the data supported their claims about the state of that school. Her response was that they are doing great work but just imagine how much better they would be doing if they followed best practices.

It just made me scratch my head because how dare we be so arrogant and say that we have the answer to every school, every student, and every community. I'm reminded of something my friend Dan Spencer is fond of saying. (And I'll have to paraphrase because I can't remember the exact quote for the life of me.) There are no silver bullets in education but if we use a bunch of silver BBs then we can make a difference.

It's the idea that we can't find one idea and then apply that idea to every situation. I was recently talking to a district about their technology plan and where they want to be as a district over the next couple of years. I was telling them about the great work we have done in our district and how we've transformed our district and community during my tenure as Director of Technology. However, I'm not naive enough to think that whatever we have done in my district will yield the exact same results in another district. It's about taking what you know, adding to it the knowledge of the community/audience and finding the best fit.

I would rather strive to find the best fit than just blindly implement the best practices.

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The 3 Rules of Improv That Will Change Your School Culture

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There are some meetings that you find yourself in and you're just counting down the minutes until it's all over. The presenter knows you don't really need to be there, you know you don't need to be there, and you probably couldn't recall anything the presenter said during the meeting. Then there are those meetings when you're like Richard Dreyfuss in Close Encounters of the Third Kind.

"This means something. This is important."


Well, as I recently set in an Association of Talent Development meeting, I had such a moment. I was about 5 minutes into the meeting and I knew I was participating in an event that was going to add another tool in my toolbelt in terms of professional development. 

The session was led by Kate Bringardner from The Speaker's Studio in Louisville, KY.  They offer a variety of coaching and training options and this event was centered around improv. I thought we might end up like an episode of the Office, which was totally fine with me, but I learned way more than I honestly expected going into the night. 


Kate and her co-presenter took us through a variety of improv exercises. They were fun, funny, and made you step out of your comfort zone. If I were to describe them you might say that those were some nice ice breakers. However, these were much more than just some games because they were centered around their 3 rules of improv. It was these 3 rules that I've been pondering on ever since that meeting and it's these 3 rules that I think many of our school districts lack. 

1. Say Yes

The first rule of improv they dropped on us was to say "yes". Improv can make you uncomfortable because you don't really know what could happen next.  Sounds a lot like a day in the life of a teacher. One thing they said over and over again at the beginning was, "the only way to lose is not play." See, saying yes isn't about being a "yes man" or a "yes woman". It's about playing the hand you're dealt the best to your ability. We learned really quickly that whatever you think might happen next was not going to happen next. 

In our schools we need a "say yes" culture. We all need to say yes to the hand we are given and figure out how to make it work. It really reminded me of somebody I've worked with over the years. When I first met this person it always seemed they knew why what we were trying wouldn't work. It didn't matter the idea, they were going to shoot holes in it. One day we were having a conversation about it and I asked that person to shift their thinking. It's not that they wanted what we were doing to fail. They really were trying to help by finding the weaknesses in the plans. However, they were being shut out because they were being perceived as a negative person. Instead, I asked them to shift from thinking about how something might fail to thinking about how we can make it work. 

That's what saying yes is all about. It's not about adopting bad policies to go along to get along. It's about finding a way to make things work. 

2. Make Your Partner Look Good

I immediately thought of our good friend Amber Teamann. The first time we had her to our eLearning Conference she told a group of principals that her rule for her staff is that it's their job to make her look good and it's her job to make them look good. Simply put, you've got to have each other's backs. 

There is hardly anything that fires me up in education quicker than this notion of competition inside of education. If all you are worried about is beating some high stakes test, out performing the neighboring school or school district, or being the best teacher in the hallway, then I'm sorry, but that's pretty small minded. Education is about the greater good and we must resist the societal pressure to turn it into a competition.

Some of our improv activities got out of hand real quick. We said some ridiculous things and whatever was said, you just had to go with because your partner was relying on you. There is something freeing when you take the focus off of your own performance and you put it on your teammate's performance.

3. Be Curious, Not Critical

Some of the other benefits of improv, and maybe they're ones people think of first, are it forces to think on your feet and it gets you comfortable with speaking your mind. These are two things that we all need more of in our individual classrooms, our school buildings, and our learning community as a whole. 

As educators we've got to be able to think on our feet. There are hardly two days alike. Even the year that I only had one prep and I taught the same lesson five times a day, I never had two identical lessons. Improv is a great way to help hone that skill and to do it a fun and engaging way. 

However, we've got to do more than to think quickly, but we've got to be able to speak up. Employers will tell you that they want you to speak your mind. At least most of them will tell you that. All of us as classroom teachers have encouraged our students to speak out when they have a question and don't understand something. We also know that more often than not, students (and adults) would rather sit in silence and be lost than to speak up and feel stupid or dismissed. We feel this way when we are entrenched in a critical culture and not a curious one. 

Like I said earlier, our improv activities got out of hand in a hurry but they kept flowing as long we stayed curious and not critical. The same can be said of our schools. People don't speak their mind because they are afraid. They are either afraid of their ideas/thoughts/questions are wrong/bad/stupid
or they are afraid of how they will be received. 

If we find ourselves in an improv situation and our partner(s) starts throwing out ideas that make no sense to us we will be faced with a choice. Our we going to be critical of that idea and shut down the conversation or our we going to be curious, make our partner look good, say yes, and figure out a way to make it work. 

Final Thoughts

So I think I want to adapt this into a keynote or breakout session and add it to my menu. I think it would be a cool and fun session to do with a room full of educators. There are some pretty awesome large group improv activities you could start off with, then launch into the conversations around these 3 rules of improv, weave in some moments where you bring up some audience members for improv activities, and I think you'd have a fun, thought provoking keynote. 

What do you think about these 3 rules? Which rule(s) do you think you have in your school and which rule(s) do you think are lacking in your classroom/building/district? Would you enjoy a keynote built around improv and would you find it impactful?

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5 Lessons From A YouTube Expert

@MrBrettClark 0 Comments

Recently I had the tremendous pleasure of introducing our TV/Radio students at one of our high schools to Beyond The Trailer and its host Grace Randolph. A friend of mine introduced me to her channel and as somebody who enjoys movies, I was instantly hooked. Her show is informative, entertaining, smart, and engaging. She interacts well with her fans and it's no wonder she has over 600,000 subscribers to her channel.

It was through our interactions on twitter that I floated the idea to her about doing a video conference with the students from one of our TV/Radio classes we are fortunate to have in our district. I met with the students leading up to interview, showed them some of her clips, and put together some questions for Grace.

It was a very enjoyable 20-30 minute conversation that I'll post below. If you go to video on YouTube, you can skip to different questions in the description below the video. As I reflect on the conversation and the follow-up discussion I had with the students from that class, I can think of five lessons I took away from the interview. (In no certain order.) These are going to seem pretty obvious but from this perspective, they had a profound impact on the students and me.


1.  It's a marathon and not a race.

I really hope you take the time to listen to Grace's perseverance as an artist. Multiple times she reminded the students that success is a marathon and not a race. In order to be successful we must be reminded that we can't get too down on ourselves when we come up short and we can't get too proud of our successes. Every day and every challenge deserves our top level of intensity and passion.

2.  Find a career where you can say, "I have to go to work" with a smile on your face. 

I loved to hear the excitement in Grace's voice as she talked about her career and the serious tone when she spoke about the business side of things. She spoke about how when you find a career you love, then you're always at work. It's something we've been talking a lot about in my district. This idea of balance and how technology has changed the way we work. It used to be that you were at work or you were off work. However, for most of us, we're never really off work. So, if you're always going to be at work, you better love what you do. Life is too short and there are too many great things going on to have to go to a job you hate every day.

3.  Think through your decisions. 

Towards the end of the interview she was asking the students what they were working on. She got talking about what to think about while viewing movies and TV shows. She said that every decision has a creative reason and a business reason. It really got me thinking about lesson plans, professional develop, and just learning in general. What are the creative reasoning behind our decisions we make in our schools? What are the business reasons behind the choices we make as learners? Man, a better blogger could write an entire blog just around those two questions.

4.  Know your stuff.

One of my favorite moments in the post interview discussions with the students was when a student says he was shocked by how much she knew about the business because he just thought that people lucked into success on YouTube. Grace talked about her time at film school, what news she reads every day, and how she reads more than just stuff that directly addresses things on her channel. She is a learner, and it was apparent to both the students and me.

5.  Be relevant. 

Grace puts out content about every day. Her Morning Movie News is fantastic! She covers 3 of the top stories in the industry and answers a viewer's questions. She talked about being on a schedule and how it throws the entire day off if she doesn't get going early enough because the industry is pushing content every day and she has to stay relevant. It's a great lesson for all of us to learn. In our ever-changing world, we better stay relevant because the moment we decide to become complacent, we get left behind. This world isn't going to wait on us to catch up. We are either ahead of the curve or we are falling behind.



Once again, a big thanks to Grace Randolph. I highly recommend her channel and she's a great follow on Twitter.

Bonus ideas: Her content is great for relevant conversations with our students. Check out her Movie Math episodes to discuss in math how projections are made, the percentage that movies drop in their second/third weeks, and how much money movies cost vs how much they make. Talk about how Hollywood helps shape the conversations around social hot-button issues and why in the world Vin Diesel is so popular in China. Finally, she breaks down the 3 Act arcs of story-writing as well as anyone you'll ever meet.

Ok, sound off below. What did you think of the interview? What lessons did you take away from our conversation with Grace? 

UPDATE: Thank you Matt Miller for the infographic!


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If Its Not BLANK, Then They Won't Do It.

@MrBrettClark 5 Comments


"If it's not graded, then they (students) won't do it."



This is something that I heard somebody say the other day and it really just rubbed me the wrong way. It's this idea that we have to use grades as some sort of negotiating tool to force students to complete task in our classrooms. It's cousin to the idea that teachers won't go to PD if we don't pay them. 

I believe that when we say that we have to use things like grades, mandates, authority, or pay in order to get somebody to complete a job, assignment,  or task then we are admitting that what we are asking to be done isn't relevant, engaging, and probably not necessary. At the very least, we are saying that we don't want to take the time to explain why it needs to be done. 

Here is the reality, it's not if it's not graded then they won't do it. Its if it's not relevant, interesting, necessary, fun, their choice, for the greater good, helpful, _______, then they won't do it. Nor should they have to. Come on folks, we are better than this. We don't have to use grades as leverage to force "engagement". 

I left a blank for you. How would you fill in the blank? 

UPDATE: Bill Ferriter wrote a great post about this conversation. You can read it here.  


See original image here
Also - the conversation made me think of this gem from my friend Bill Ferriter

Media preview


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Dream With Me (Keynotes, Presentations, and Workshops)

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Inquire About Booking Me

Keynotes:

Making the Shift

This keynote is all about embracing change. Change is an emotional event for everyone. It can bring equal levels of fear, excitement, and uncertainty. Through practical examples, research driven implementation tools, and relationships we tackle the challenges of doing what's best for our students.

3 Keys to Unlocking Potential

In this keynote I will address what I believe are the 3 keys to unlocking potential. Potential in our students, our educators, and our community. Lets unlock the untapped potential in every individual together. 

What's Next in Learning

This keynote takes a fun and exciting look at the latest in learning. Join me as we learn how to dig through onslaught of educational buzzwords and the latest technologies to find the right fit for our students and community of learners.

Be the Light in Someone Else's Tunnel 

Relationships trump everything. You can master standardized test, embed the best teaching practices, and have the most state-of-the-art facilities but if you don't have relationships, then it won't last. Lets be reminded that students aren't numbers, teachers aren't tools, and we all need a little more light in our lives. 

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It's Just Citizenship

In this keynote we tear down the notion that somehow digital citizenship is something different than just being a good person. We'll look at building empathy, compassion, and respect in the classroom, the cafeteria, the community, and yes, even on social media. I will share examples and resources for parents and educators on how to help students become good citizens. 


What Do They Want?

What are we preparing students for? What are colleges and business leaders looking for in their next student/employee? In this keynote I will share the latest research around college and career readiness. We will examine what technical and soft skills are important and how we can engage our universities and local businesses to ensure we are preparing our students for their future in our community. 

Magnify Learning

Technology is not neutral and it has had a profound effect on our schools and community. This powerful and engaging keynote looks at how technology magnifies everything, for better or for worse. We will look at how we leverage technology for learning, use it to magnify our strengths, and overcome our weaknesses.

Presentations: 

These are available in 1 hour breakouts and up to half-day workshops

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  • Transformational Leadership
  • From Innovation to Implementation
  • Why People Should Follow You
  • Sustaining Initiatives
  • When Innovations Fail
  • Identifying Tools for My Classroom
  • Implementing Chromebooks
  • How G Suite It Is
  • What Does A Successful 1:1 Look Like...in my classroom...in my school...in my district?
  • 1:1 Classroom Management Tips & Tricks
  • Digital Citizenship and the Digital Native Myth 
  • Loud Noises, Bear Attacks, and Other Things That Distract Learners
  • Stay Fresh: How to stay in touch with the classroom once you've left it
  • Engaging Your Community
  • Creating Voice and Choice for Your Students...Your Teachers...Your Leaders
  • Building a Initiative Campaign
  • Project Based Learning is the Main Course, Not the Dessert
  • From Data Informed to Data Driven
  • Creating Meaningful Faculty Meetings
  • Team Building and Ice Breakers
  • Buzzword Balderdash: Finding the real meaning behind what your principal/superintendent is asking you to do.


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